Generate your Upwork proposal
Paste any job posting and AI writes a complete, tailored proposal that stands out.
Generate your Upwork proposal
River's Upwork Proposal Writer generates complete, tailored proposals based on job postings you paste. Copy any Upwork, Fiverr, or freelance job description, paste it here, and the AI writes a full proposal that addresses the client's specific needs, demonstrates relevant experience, and includes a clear plan. Whether you're applying to writing gigs, design projects, or consulting opportunities, you get a professional proposal you can submit with minimal editing.
Unlike generic templates that sound robotic and identical to everyone else's, we create personalized proposals that reference specific details from the job post. The AI identifies what the client actually needs (not just what they say they need), highlights relevant skills without bragging, explains your approach to the project, and ends with a clear call to action. You get proposals that sound human and show you actually read the job post, which immediately puts you ahead of most applicants.
This tool is perfect for Upwork and Fiverr freelancers who apply to multiple jobs daily, new freelancers struggling to write compelling proposals, and experienced freelancers who want to speed up their application process. If you spend 20 to 30 minutes per proposal or find yourself reusing the same generic template, this tool helps. Use it whenever you find a job worth applying to and need a strong proposal written fast.
What Makes Upwork Proposals Get Hired
Upwork proposals win when they show you understand the project and have a plan to solve it. Clients receive dozens of proposals (sometimes hundreds). Most are generic templates clearly sent to every job. Proposals that stand out reference specific details from the job post, demonstrate understanding of the underlying challenge, and explain a concrete approach. Weak proposals list credentials and beg for a chance. Strong proposals act like the work has already started (here's what I see, here's how I'd approach it, here's what you'll get).
The best proposals follow a simple structure. Open by showing you read and understand the job (reference something specific they mentioned). Briefly establish credibility (1 to 2 sentences about relevant experience, not your entire resume). Explain your approach to their project (how you'd tackle it, what steps you'd take). Address any concerns or questions they raised in the post. Close with a clear next step (I can start immediately, let me know if you want to see samples, happy to answer questions). Keep it under 300 words. Clients want confidence and clarity, not lengthy sales pitches.
To improve your proposal success rate, customize every opening sentence. Never reuse the same introduction. Reference the company name, project specifics, or something unique from their post. Ask one clarifying question to show you're thinking critically. Attach relevant samples without being asked (if you have them). Avoid desperation language (I need this job, I'll work for any rate). Price appropriately (super low bids signal low quality). Follow up if you don't hear back in 48 hours. The goal is standing out as professional, competent, and easy to work with.
What You Get
Complete proposal tailored to the specific job posting
Opening that references job details and shows understanding
Relevant experience highlighted without generic bragging
Clear project approach and deliverable explanation
Professional closing with next steps and call to action
How It Works
- 1Paste job postingCopy the complete Upwork or Fiverr job description and paste it in
- 2AI writes tailored proposalOur AI analyzes the job and generates a customized proposal in 1 to 2 minutes
- 3Review and copyRead through the proposal and copy it to your clipboard
- 4Customize and submitPaste into Upwork, add your portfolio links and rate, then submit
Frequently Asked Questions
Will clients know I used AI to write this?
The proposals sound natural and human, but you should personalize them before submitting. Add a specific example from your past work, adjust phrasing to match your voice, or include a question about the project. Think of the AI as drafting 90% of the proposal. You add the final 10% that makes it authentically yours. Clients care about results and professionalism, not whether you drafted from scratch. What matters is showing you understand their needs and can deliver.
Can I use the same proposal for similar jobs?
No. Each proposal should be generated fresh for each job posting because clients notice when you send generic applications. The AI tailors content to the specific job post you provide, so it only takes 1 to 2 minutes to generate a new proposal. Always paste the actual job description and create a custom proposal. Reusing proposals is the number one reason applications get ignored.
What if the job post is really short or vague?
The AI works with whatever information is provided. For vague posts, the proposal will ask clarifying questions and explain how you typically approach that type of project. Sometimes vague job posts are tests to see who asks good questions. The AI handles this well. If the post is extremely short (just 1 to 2 sentences), consider whether the job is worth applying to at all. Vague posts often signal unclear clients who are difficult to work with.
Does it include my portfolio links and rates?
No, you need to add those manually when you paste the proposal into Upwork. The AI focuses on the written content (understanding the job, explaining your approach, building credibility). You attach samples, set your rate, and fill in platform-specific fields yourself. This is intentional because portfolio links and rates are personal decisions you should make per job.
Will this help me if I'm new to Upwork with no reviews?
Yes, strong proposals matter even more when you lack reviews. The AI helps you compensate for no track record by demonstrating understanding and professionalism. New freelancers often lose jobs because their proposals are weak, not because clients won't hire people without reviews. A well-written proposal shows you're serious and competent. Pair it with competitive pricing and quick responses to improve your odds of landing those first few jobs.
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