Startups

Write KPI dashboard text description

AI creates clear text-based KPI dashboard from your metrics for updates, decks, or reports.

Free AI Tool5 min read
List your key metrics: revenue/MRR, customers, growth rate, churn, CAC, LTV, burn rate, runway, and any other KPIs specific to your business...
Write KPI Dashboard

Write KPI dashboard text description

River's KPI Dashboard Text Writer creates clean, scannable metric summaries from your numbers. You provide your key metrics, and the AI writes a formatted dashboard with revenue and growth metrics clearly stated, customer and retention numbers, efficiency metrics (CAC, LTV, margins), financial health (burn, runway), and growth trends with month-over-month or quarter-over-quarter changes. Whether for investor updates, board decks, or internal tracking, these text dashboards present your metrics professionally.

Unlike cluttered metric dumps, we create organized, prioritized dashboards. The AI groups related metrics logically (revenue, customers, efficiency, financial), shows growth rates and trends (not just snapshots), emphasizes the most important numbers first, uses clean formatting for easy scanning, and maintains the professional, data-focused tone stakeholders expect. You get dashboards that tell your growth story clearly through numbers.

This tool is perfect for founders sending investor updates, anyone creating board meeting materials, teams tracking metrics internally, or founders who have numbers but don't know how to present them. If you track metrics in spreadsheets but need clean formatted summaries for stakeholders, this tool helps. Use it monthly for updates or quarterly for board meetings when you need professional metric presentation.

What Makes KPI Dashboards Communicate Well

Effective KPI dashboards prioritize and group logically. The best dashboards lead with north star metric (usually revenue or users), group related metrics together, show growth trends (not just snapshots), include context (targets, benchmarks, last period), and limit to 8-12 key metrics. Weak dashboards either show too many metrics (overwhelming), lack growth rates (just current numbers), mix important and trivial metrics, or don't show trends over time. Choose metrics that matter. Present them clearly.

Strategic metric selection focuses on business health indicators. For B2B SaaS: MRR, growth rate, customer count, churn, NRR, CAC, LTV, burn, runway. For marketplaces: GMV, take rate, supply/demand metrics, liquidity, retention. For consumer: users (DAU/MAU), engagement, revenue, retention, viral coefficient. Include 2-3 top-line metrics, 3-4 quality metrics, 2-3 efficiency metrics, 1-2 financial health metrics. Cover growth, quality, efficiency, and sustainability.

What You Get

Clean formatted KPI dashboard text

Metrics grouped logically by category

Growth rates and trends included

Professional formatting ready to share

Emphasizes most important numbers first

How It Works

  1. 1
    List your metricsShare all key KPIs with current values and growth rates (60-250 words)
  2. 2
    AI creates dashboardOur AI formats clean scannable KPI summary in 1 minute
  3. 3
    Use for updatesCopy into investor updates, board decks, or internal reports
  4. 4
    Update monthlyRefresh with new numbers each reporting period

Frequently Asked Questions

How many KPIs should I include in a dashboard?

8-12 key metrics maximum. More than that becomes overwhelming and loses focus. Include: 1-2 top-line (revenue, users), 2-3 growth (MoM growth rate, customer growth), 2-3 quality (retention, NRR, engagement), 2-3 efficiency (CAC, LTV, margins), 1-2 financial (burn, runway). This covers growth, quality, efficiency, and sustainability without information overload. You can track 50+ metrics internally, but stakeholder dashboards should show only what matters most. Prioritize ruthlessly.

Should I show absolute numbers or growth rates or both?

Both. Format: '[Metric]: [Absolute number] ([Growth rate])'. Example: 'MRR: $50K (38% MoM growth)' or 'Customers: 45 (up from 28 last quarter, 61% QoQ)'. Absolute numbers show scale. Growth rates show momentum. Investors care more about growth rate at early stage (proves it's working). At later stage, both matter. Always include growth context. '$50K MRR' alone doesn't tell if you're growing fast or stagnating. '$50K MRR (38% MoM)' shows momentum.

What if some of my KPIs are bad? Should I hide them?

Never hide bad metrics from board or investors. They'll discover them and lose trust. Show bad metrics with context and action plan. Format: 'Churn: 8% (up from 5%, concerning). Root cause: onboarding UX. Fix shipping next week.' Honesty about problems + action plan = credibility. Hiding problems = loss of trust. Stakeholders want to see full picture. You can emphasize good metrics first, but include problem areas too. If metric is truly irrelevant or temporarily broken (data issue), explain why it's excluded. But don't hide real problems.

How often should I update my KPI dashboard?

Monthly for investor updates. Quarterly for board meetings. Weekly internally. Consistency matters more than frequency. Pick a cadence and stick to it. Monthly is ideal for most startups: frequent enough to show momentum, not so often it's burdensome. Update first week of each month with previous month's numbers. Send consistently on same schedule (investors expect it). Between formal updates, track metrics weekly internally. But don't bombard stakeholders weekly unless you're in crisis or hyper-growth. Monthly strikes balance of staying connected without overwhelming.

Should I include targets/goals with actual performance?

Yes, for key metrics. Format: 'MRR: $50K (target: $45K, 111% of target)' or 'Customers: 42 (target: 50, 84% of target)'. This shows: (1) you set goals, (2) you track against them, (3) you're transparent about misses. Hitting targets builds confidence. Missing targets with explanations is fine. Setting no targets looks like you're winging it. Include targets for 3-5 most important metrics. You don't need targets for every single metric. Focus on metrics you actively manage.

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