Professional

12 Red Flags: Ghostwriting Clients to Avoid

Warning signs that predict nightmare projects, payment problems, and relationships you'll regret

By Chandler Supple8 min read

Some client relationships are doomed from the start. The warning signs appear during initial inquiry: unrealistic expectations, hostile communication, budget delusions, or disrespect for your expertise. Experienced ghostwriters recognize these red flags instantly and decline, no matter how desperate for work. New ghostwriters ignore warning signs, accept problematic clients, then spend months in misery dealing with scope creep, payment disputes, and emotional abuse. Learn to spot these 12 red flags during vetting and you'll save yourself from nightmare projects that damage both your business and mental health.

1. No Budget or "Pay from Book Sales"

The Red Flag: "I don't have budget now, but I'll pay you percentage of book sales" or "We'll split royalties 50/50."

Why It's Dangerous: This means free work with possible future payment. Most books—even good ones—don't earn significant royalties. You'd be working 300+ hours with high probability of earning $0. This isn't business partnership; it's asking you to work for free.

Rare Exception: Established author with proven sales track record offering advance against royalties. Even then, advance should cover your minimum fee.

Response: "I work on fee basis, not royalty speculation. If you'd like to discuss once you have budget, I'd be happy to reconnect then."

2. Trashing Previous Ghostwriters

The Red Flag: "I've worked with three ghostwriters and they were all terrible" or detailed complaints about how incompetent/unprofessional previous writers were.

Why It's Dangerous: If every ghostwriter they've hired failed, the common factor is them. Impossible standards, unclear expectations, or difficult personality drove previous writers away. You'll be next person they trash to future ghostwriter.

Listen For: Pattern of blaming others without acknowledging their contribution to problems. Inability to identify anything positive from previous relationships suggests lack of self-awareness.

Response: "It sounds like those relationships didn't work out. What specifically will you do differently this time to ensure success?" Their answer reveals whether they've learned or will repeat patterns.

3. Requesting Spec Work or Free Samples

The Red Flag: "Write a sample chapter so I can see if you're right fit" or "Do small project first unpaid to prove yourself."

Why It's Dangerous: Professional ghostwriters don't work for free. This signals they don't understand professional norms or don't respect your time. Some use "auditions" to collect free writing from multiple ghostwriters, then piece together manuscript without paying anyone.

Legitimate Alternative: Showing portfolio samples of previous work. Any client who won't evaluate you based on existing samples wants free work.

Response: "I'm happy to share portfolio samples showing my ghostwriting work. I don't provide custom writing before engagement as that's the work you'd be paying for."

4. Extreme Urgency Without Corresponding Budget

The Red Flag: "I need this done in 3 weeks" for project that normally takes 6 months, but unwilling to pay rush premium.

Why It's Dangerous: Their poor planning becomes your emergency. Rush work requires declining other projects and working extended hours. Refusing to pay premium for rush work shows they don't value your time or understand professional services. They'll expect miracles at regular rates.

Legitimate Urgency: Client with hard deadline willing to pay 50-100% rush premium and acknowledging the accommodation they're requesting.

Response: "Standard timeline for this scope is 6 months. Compressing to 3 weeks requires 75% rush premium: $67,500 instead of $40,000. Is that feasible?"

5. Vague Scope with Resistance to Contracts

The Red Flag: "Let's just start and see where it goes" or "We don't need formal agreement, let's keep it simple."

Why It's Dangerous: Vague scope invites endless scope creep. Lack of contract means no protection when they don't pay, demand unlimited revisions, or claim you didn't deliver what they expected. This is recipe for disputes with no documentation protecting you.

Professional Standard: Every ghostwriting project needs detailed scope and formal contract specifying deliverables, revisions, payment, and terms.

Response: "I work with detailed scope and formal contracts on all projects. This protects both of us by clarifying expectations. That's non-negotiable for me."

6. Hostile or Disrespectful Communication

The Red Flag: Condescending tone, demands rather than requests, treating you as subordinate rather than professional partner, or any verbal hostility during initial conversations.

Why It's Dangerous: People who are rude during courtship phase when they want something from you will be worse during project when they have leverage. Hostile communication predicts abusive working relationship.

Zero Tolerance: You don't need to tolerate disrespect regardless of how much they're willing to pay. Your mental health matters more than any single project.

Response: "I require professional, respectful communication in all my working relationships. Based on this conversation, I don't think we're a good fit. I wish you luck finding the right ghostwriter."

7. Wanting You to Sign Their NDA Without Lawyer Review

The Red Flag: Demanding you sign extensive NDA immediately without time for legal review, or NDA with unreasonable terms (lifetime confidentiality about common knowledge, penalties exceeding project value).

Why It's Dangerous: While NDAs are normal for ghostwriting, unreasonable terms create liability exceeding project compensation. Demanding immediate signature without review suggests they're hiding problematic terms.

Professional Response: Reasonable NDAs protecting their confidential information are fine. Unreasonable NDAs with extreme penalties or preventing you from working in entire industry are not.

Response: "I'm happy to sign reasonable NDA protecting your confidential information. I'll need 3-5 days to have my attorney review terms before signing."

8. Micromanaging Before Project Starts

The Red Flag: During initial conversations, they're already dictating exactly how you should work, what tools to use, when to send updates, demanding daily check-ins, or questioning every aspect of your process.

Why It's Dangerous: Micromanagers don't trust experts they hire. They'll second-guess every decision, demand justification for standard practices, and make project take 3x longer through constant interference. If they can't trust you during sales phase, they won't trust you during project.

Different from: Asking about your process to understand it. That's normal due diligence.

Response: "My process has worked successfully for [X] clients. If you need different approach, I may not be right ghostwriter for you. You might want someone comfortable with more directive collaboration style."

9. Requiring Rights Transfer Before Payment

The Red Flag: Contract states you transfer all rights to manuscript upon delivery, before final payment.

Why It's Dangerous: Once they own manuscript, your leverage for collecting final payment disappears. Standard practice: rights transfer upon full and final payment. Anyone pushing for rights before payment may plan not to pay.

Professional Standard: You retain ownership until fully paid. Contract explicitly states: "All intellectual property rights transfer to Client upon receipt of final payment in full."

Response: "Industry standard is rights transfer upon full payment. This protects both of us—you get manuscript, I get compensated for work. That's non-negotiable."

10. Won't Provide Any Deposit

The Red Flag: Refusing any upfront payment, wanting all payment upon completion.

Why It's Dangerous: Legitimate clients understand deposits are professional norm. Refusing deposit signals either cash flow problems (can't afford your services) or intention not to pay. If they disappear after you've done 200 hours of work with no deposit, you've worked for free.

Professional Standard: Minimum 25% deposit, ideally 50% before starting work.

Response: "I require 50% deposit to begin work. This is standard practice protecting both parties' serious commitment to project. If that's not feasible, this may not be right timing for ghostwriting project."

11. Can't Articulate What They Want

The Red Flag: Extremely vague about project vision. When you ask specific questions (what's this book about? who's target audience? what's your message?), they give unclear, contradictory, or "I don't know, that's why I'm hiring you" answers.

Why It's Dangerous: You can't write book for someone who doesn't know what they want to say. These projects result in endless revisions as they figure out their vision on your time. They'll blame you for not reading their mind.

Different from: Needing help organizing and structuring clear ideas. That's normal ghostwriting value.

Response: "It seems you're still developing your vision for this project. I'd suggest taking time to clarify your message and goals before investing in ghostwriter. Happy to reconnect once you have clearer direction."

12. Comparing You to Cheaper Options Aggressively

The Red Flag: "I found ghostwriter on Fiverr for $500, why do you charge $40,000?" or constantly referencing cheaper alternatives while demanding you match their rates.

Why It's Dangerous: Clients who choose primarily on price rather than quality will never be satisfied with professional rates. They don't understand value difference between $500 Fiverr service and $40,000 professional ghostwriting. They'll resent every payment and compare you unfavorably to cheaper option throughout project.

Professional Response: You're not competing on price with Fiverr. You're competing on quality, expertise, and results.

Response: "Rates reflect different service levels and outcomes. Fiverr option might be perfect for your needs and budget. My rates reflect [X] years experience, proven results with [specific types] of clients, and professional quality. If price is primary consideration, I'm likely not best fit."

Trust Your Gut

Beyond specific red flags, trust your instinct. If something feels wrong about inquiry even when you can't articulate why, that's your subconscious processing subtle warning signs your conscious mind hasn't named yet. Experienced ghostwriters develop sixth sense for problematic clients. Honor that intuition even when it means turning down work.

Every nightmare client you avoid creates space for great client you'll love working with. Saying no to red flag clients is saying yes to professional practice filled with respectful, fairly-paying clients who make ghostwriting sustainable and enjoyable. Use River's Client Onboarding Questionnaire to systematically surface red flags early in vetting process, protecting yourself from projects destined to fail before you invest any significant time or energy.

Chandler Supple

Co-Founder & CTO at River

Chandler spent years building machine learning systems before realizing the tools he wanted as a writer didn't exist. He founded River to close that gap. In his free time, Chandler loves to read American literature, including Steinbeck and Faulkner.

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